Mr. S. Rabbani Khan (Ph D: Marketing: Dissertation under approval) is a seasoned professional having almost twenty years industry experience of market research, brand management, advertising and media, thus knows the industry outlook and expectations. Taught market research, writing research reports, entrepreneurship, leadership, brand management, consumer behavior, advertising and business communication at a number of private sector universities, thus very sound in theoretical aspects of business. The combination of his practical prudence and theoretical excellence has made rabbaniresearch distinctive in terms of quality competence. He has been trained and groomed in a multinational environment in market research and brand management by one of the giant multinational conglomerates Sandoz (Now Novartis) during different exhaustive training conducted in Europe (England, France, Germany, Holland, Switzerland). Gave many business presentations in Pakistan and abroad (Saudi Arabia, Sri Lanka, Thailand and UAE). He has also trained research techniques and questionnaire designing in an in house international forum consisting of 34 participants from 22 countries. His sharp focus on impeccable precision has won him many laurels locally and abroad.